Imran Muhammad
Head of Visa Direct - GCC & NALP VISA

With over 15 years of experience in cross-border payments and money movement, Imran Muhammad is a seasoned professional specializing in product management and sales. Currently serving as the Head of Visa Direct for the GCC and NALP regions at Visa, Imran leverages extensive industry knowledge to drive innovative payment solutions and deliver seamless money movement services.

In his current role, Imran leads the Visa Direct business across the GCC and NALP regions with full P&L responsibility. He is instrumental in developing and executing strategic plans to enhance cross-border payment solutions, ensuring alignment with corporate objectives and market demands. By fostering strong relationships with key stakeholders, Imran consistently drives product innovation and growth, positioning Visa Direct as a leader in the industry.